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GET AMERICA MOVING!    Phit America

Plans are in motion for Play Tennis Month, which will be the month of May and is expected to include thousands of tennis programs and events around the country, with a goal of helping jump-start the industry and get people moving and playing tennis, the No. 1 sport for a long and healthy life!

“Play Tennis Month is designed to be an umbrella to promote the sport and the health benefits of tennis,” says Tennis Industry Association Executive Director Jolyn de Boer. “Thousands of tennis programs and events throughout the U.S. in May are expected to link into Play Tennis Month to help ‘get America moving.’”

Helping to set the stage for Play Tennis Month will be a ONE MILLION CALORIE BURN to be held April 20 at the USTA National Campus in Orlando. This record-breaking USPTA event will benefit PHIT America and the USPTA Foundation, and is supported by the USPTA, TIA, USTA and Tennis Channel. The event is expected to lead many players and non-players to consistently hit the courts to stay healthy and fit, taking advantage of Play Tennis Month programming in their local areas starting in May.

Play Tennis Month events will include many fund-raisers to benefit PHIT America GO! Grants, which provide funds for physical education in schools, including supporting Net Generation equipment and curriculum. PHIT America is also looking to pass the PHIT Act (click here for more info), which is designed to get more people active and moving, including through tennis.

The PHIT America GO! Grants program was started three years ago by Jim Baugh, the founder of PHIT America and a former president of the TIA, and has so far provided more than 350 grants (of up to $5,000) to needy elementary schools to help bring more physical education and activities to students. So far, the program has positively affected more than 175,000 youngsters.

“We're very pleased to be working with Jim, who has challenged the entire sports industry to recognize the importance of getting America moving, especially when it comes to the physical fitness of our youth,” says de Boer. "Tennis will be one of the cornerstones of nationwide efforts in May and we are excited to help rally the tennis industry to get more people active and playing tennis. Not only do we have a chance to bring more people into the game and promote the sport to mainstream consumers, but we also will be helping to curb the ‘inactivity pandemic,’ which affects more than 80 million Americans.”

Play Tennis Month also ties in with PHIT America Month, which has more than 30 sponsor companies and organizations, including the USTA and TIA. Stay tuned for more details about Play Tennis Month in May and the record-breaking Cardio Tennis lesson in April.

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